What is the logo design process?
While we exist to create stunning websites for churches, we also love to design great logos for them. Our logo design process is simple and hassle-free. The steps below outline the process from start to finish.
1. Fill out the logo design form.
This helps us understand your church or organization’s values. How can we create an effective logo that captures the vision of your church or organization? The logo questionnaire at the bottom of this page helps us do just that.
2. Review provided design concepts.
Once you complete the logo questionnaire, we will design and send you four distinct design concepts based on your answers and comments on the questionnaire. A design concept is a first draft logo idea used to reference, edit, and fine tune into your finalized logo. See the example below of four provided design concepts based on logo questionnaire answers.
3. Choose your desired design concept.
Once you have reviewed all four design concepts, you will choose one concept to continue revising and refining.
4. Submit the revision request
Once you settle on a design concept, you will complete our First Round Revision Form (we will send you this link when we reach this step). A single round of revisions may include changes in color, scale, size, font, shape, orientation, formatting, text, etc. Revisions must retain elements of original design concept and exclude a total change in concept and direction. For example, changing the size, color, and orientation of a sword icon within the logo is acceptable, but changing a sword icon into a tree does not count as a revision.
5. Review revised logo.
Based on your answers and comments on the first round revision form, we will make the changes and provide an updated design concept for you to review.
6. Complete the final round of revisions.
You will complete our Final Round Revision Form (we will send you this link when we reach this step). This is stage where we fine tune your logo. Again, this may include changes in color, scale, size, font, shape, orientation, formatting, text, etc.
7. Final logo is delivered.
We provide the final logo in several different file formats for ease of use across multiple platforms (apparel, signage, social media, website, etc.)
What makes a good logo?
Scalability, simplicity, and legibility are arguably three of the most important aspects of logo design. A scalable logo works on any surface, large or small, digital or print. A simple logo works in any context and provides immediate recognition. A legible logo is uniquely identifiable, and flexible. If it is legible, the text will be clear and immediately easy to spot. Additional objects or elements should not distract from the purpose of the logo or keep people from reading the text. Rather, the simplicity of a logo should serve to compliment the text and values of the church it represents.
Because of these design tenets, when we design a logo for your church, we stick to simplicity, legibility, and scalability. Our logos include one or two colors only (SolaSites reserves the right to make changes to color choices to retain integrity of legibility, flexibility, and effectiveness of the final logo), and no more than two elements (an element is any single icon within a logo). If these things are in tact, the logo will serve its purpose. The more we move away from these tenets, the less impact the logo will have.
See below for some our favorite logos we have designed in the past.
Previous Logo Work
Logo Design Questionnaire
Please fill out the form below, providing as much detail as possible. This will help us create the perfect logo that serves your church well and represents your values.